Brand Intelligence
Starts Here
Brand Intelligence Reports
Actionable reports that analyze how your brand is perceived—online, in media, and against competitors.
Brand Equity Score™
Track brand equity over time using a proprietary score built from trust, visibility, sentiment & relevance.
Competitive Benchmarking
See how your brand stacks up against competitors. Identify gaps, seize opportunities, and shape a winning strategy.
Insights as a Service
Expert-driven insights without the overhead—we handle the tech, the tools, and the analysis.
Strategy you can act on.
The Four Drivers of Brand Intelligence
What we measure—and why it defines your brand equity
Beyond volume, reach, and sentiment to capture what truly drives brand equity:
Innovation
We measure more than volume. Our proprietary model scores how often your brand is associated with forward-thinking, leadership, and progress.
Trust
We analyze the tone, source credibility, and context of media coverage to evaluate how much trust your brand commands in the market.
Perception
We interpret both sentiment and narrative framing to understand how your brand is positioned—and how that positioning is shifting.
Reputation
Our analysis identifies reputational risks and opportunities, helping you make data-backed decisions that strengthen long-term brand equity.
Industry Benchmark Reports
Discover the power of Brand Equity Score™—our proprietary tool that quantifies your brand, marketing, and Comms performance, providing clear data-driven insights.
AI / Big Tech for January 2025
Are you ready?
Let's Talk Brand Strategy!
Get your Brand Intelligence Report to understand where your brand stacks up against your peers
Stop measuring your brand based on antiquated models, switch to measuredI/O
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