The monthly read on how Fortune 1000 companies are covered. Each edition takes one finding from the MRS® Index and answers three questions: what changed, why it matters, what to do. Every number links back to the article behind it at mrsindex.com.
In all six sectors on the index, the company that gets the most coverage is not the company whose coverage reads best. Not once. Plus the scoring bias against retailers and carmakers, and the 18-point gap between sectors that no communications team can close.
